Page 168 - ΝΑΥΤΙΚΑ ΧΡΟΝΙΚΑ - ΜΑΙΟΣ 2024

MARINE EQUIPMENT

In today’s business environment, after-sales service is a crucial aspect of a
customer’s buying journey, which, if not appropriately addressed by the supplier, may
lead to customer complaints and, subsequently, damage to the company’s reputation.

THREE AFTER-SALES

SERVICES FOR EXTENDING

A SHIP’S LIFETIME

In fact, while making new business deals may be challeng-
ing, maintaining existing business and keeping your cus-
tomers satisfied can very often be far more challenging.
As Wärtsilä understands this complex and challenging
business environment, one of our key strategic business
priorities is to consider how we can continuously improve
our end-to-end business to meet customer expectations on
quality, delivery time, and delivery accuracy while simultane-
ously reducing complexity and enhancing competitiveness.
To achieve this, we offer a number of after-sales services
aimed at supporting our customers.

Three examples include:
Mechanical
Starting from a mechanical point of view, we have set up
three age phases for our engines.
The first phase (the so-called “Engine builder” phase) takes
place during the first 25 years of a new product. During
this phase, all production parts are available, the service
is fully guaranteed, and upgrades and constant technical
development are in progress.
The next phase (the “Silver” phase) keeps the engines run-
ning, with new and reconditioned parts available for optimal
life-cycle support. Guaranteed service is still possible at this
stage. Although upgrades are not a priority during these 15
by Giannis Christopoulos, years, package upgrades are still possible, with a definite
GM Sales Greece & Cyprus, return on investment.
Managing Director at Wärtsilä Greece
In the last phase (the “Bronze” phase), we continue to sup-

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